In a remarkable response to market demand, the crypto ecosystem sees a booming 300% increase in active users, emphasizing a shift towards practical applications within crypto transactions.
San Salvador, El Salvador, 21 May, 2025 — Bitget Wallet, a frontrunner in self-custodial wallets, has introduced a revitalized brand identity, highlighting its transition to a comprehensive platform for everyday cryptocurrency usage. With over 80 million active users, Bitget Wallet is enhancing its functionalities, increasing accessibility to global payments, on-chain exploration, and value retention. The new logo reflects a commitment to clarity and focus, embodying the vision of Crypto for Everyone. The company is on a mission to onboard millions more, launching the Crypto for Everyone Movement which includes a $1 million reward pool to celebrate community involvement.

“Investment landscapes are transforming — users now require wallets that support their daily transactions and financial freedom,” stated Alvin Kan, COO of Bitget Wallet. “This rebranding is a critical step towards making cryptocurrency mainstream. Our goal is to streamline crypto interactions, making them as intuitive as platforms like Uber or PayPal,” he continued. The impressive 300% user growth is largely attributed to a surge in the demand for self-custody solutions, especially in regions lacking traditional banking systems. The platform’s recent growth rates are most notable in Africa (+959%), Europe (+367%), and the Middle East (+350%), where local economies experience volatility and users seek stable alternatives.
Bitget Wallet’s new vision encompasses four main functions: Trade, Earn, Pay, and Discover. Users can navigate the realm of cryptocurrencies with features aimed at simplifying market engagement, such as analyzing new tokens through tailored dashboards, tracking market fluctuations in real-time via the Alpha feature, and performing trades across over 130 blockchains with seamless, gas-free swaps. Additionally, users can easily engage in staking and yield generation to maximize their investments, and make purchases through integrated payment solutions like QR codes and dedicated crypto cards. Plans are also in place to manage tokenized assets like equities and precious metals, broadening the wallet’s functionality beyond mere digital currencies. To ensure a safe user experience, the platform integrates advanced protections, including real-time transaction monitoring and fraud detection systems, safeguarding users in the evolving domain of on-chain finance.
“Bitget Wallet embodies the future of crypto by bridging the divide between decentralized principles and real-world usage, enhancing access to trading, earning, and payment functionalities for on-chain assets. We provide users with a powerful and intuitive tool, fostering connections to new financial opportunities, seamlessly and securely,” remarked Gracy Chen, CEO at Bitget.
To celebrate the rebranding, Bitget Wallet is introducing the Crypto for Everyone Movement in collaboration with prominent ecosystem partners. This initiative includes an exciting rewards program, presenting users with access to over $1 million in incentives while encouraging exploration of the revamped platform through engaging campaigns. Additional information regarding the brand evolution and future product developments can be found on the Bitget Wallet blog.
About Bitget Wallet
Bitget Wallet is a non-custodial cryptocurrency wallet that aims to simplify the crypto experience for users worldwide. With a thriving community of over 80 million, Bitget Wallet provides a robust array of services, including token swaps, insightful market analytics, staking options, rewards, a DApp browser, and versatile payment solutions. Supporting over 130 blockchains and a multitude of tokens, it facilitates seamless trading experiences across various decentralized exchanges and cross-chain connectivity. With a commitment of more than $300 million dedicated to user protection, it guarantees the utmost security for users’ digital assets.
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