Renowned legal scholar Jane Doe has emphasized how Ripple has faced challenges in promoting XRP over recent years because of its ongoing legal disputes with the U.S. Securities and Exchange Commission (SEC).
Challenges Ripple Faced in Promoting XRP
In a recent tweet, Jane Doe shared insights indicating that Ripple was constrained in its ability to promote XRP due to concerns of potential legal repercussions from the SEC regarding unregistered security offerings. Despite this, the company found itself entangled in a lawsuit. She further reacted to comments made by XRPL community member John Smith, who remarked on the XRPL’s tendency to be either ahead of its time or lagging behind.
John’s observation came after XRP advocate Token Trader highlighted the XRP Ledger’s support for digital asset tokenization, which has not received sufficient media coverage. John suggested that the platform often innovates too early for mainstream recognition, causing missed opportunities.
In contrast, Jane Doe asserts that Ripple could have significantly boosted XRP and the XRP Ledger’s visibility had it not been shackled by legal challenges. She pointed out that during the SEC scrutiny, Ripple rarely promoted XRP, while other cryptocurrencies like Bitcoin and Ethereum enjoyed a freedom to market themselves, with regulatory leniency.
Moreover, she noted that Ripple’s ongoing promotion strategies are subdued, focusing on indirect methods through corporate partnerships and initiatives like RLUSD. Jane emphasized that this muted approach pales in comparison to figures like Michael Saylor, who actively champions Bitcoin.
XRP Remains Central to Ripple’s Future Plans
Recently, Ripple reiterated its commitment to making XRP central to its operational strategy. In an end-of-year message, CEO Brad Garlinghouse asserted that XRP has played and will continue to play a pivotal role in their long-term vision. He emphasized that the company’s acquisitions, like Ripple Prime and GTreasury, will expedite their mission to create an Internet of Value.
He noted that transforming financial infrastructures and modernizing legacy systems requires a long-term approach. Ripple views the potential of crypto assets such as XRP and RLUSD as key to their strategy, avoiding the pitfalls of short-term trends and hype.
As of this writing, XRP is valued at approximately $2.16, reflecting a growth of over 5% in the past day, based on CoinMarketCap statistics.
